ZipDM Guide — How to automate Instagram DMs, paywalls and campaigns

Step-by-step documentation for setting up Instagram DM automation with ZipDM on Meta's official Graph API.

How do I connect my Instagram account to ZipDM?

Sign up at zipdm.in/login. Click "Connect Instagram" and authorise ZipDM via Meta OAuth. You'll need an Instagram Business or Creator account (free to convert) linked to a Facebook Page.

How do I build my first comment-to-DM automation?

From the dashboard, click "New automation" and pick the Comment-to-DM template. Choose the Instagram post or reel to monitor, set the trigger keyword (e.g. "GUIDE"), and write the DM that ZipDM should send when someone comments that keyword. Publish, and the automation runs 24/7.

How do DM Paywalls work?

Upload your digital product (PDF, video, image, audio or external link). Set a price in INR. ZipDM generates a Cashfree payment link buyers receive in DM after typing your trigger keyword. Once paid, files are delivered automatically with tracked download links. ZipDM takes a flat 5% commission — ₹0.50 on a ₹10 sale.

How do I run a drip DM campaign?

Open the Campaigns tab, click "New campaign", and add a sequence of DM steps with delays between them (e.g. Day 0 welcome, Day 2 case study, Day 5 offer). Pick the audience segment (all followers, tagged segments, or past buyers), and schedule the campaign.

What does AI moderation do?

ZipDM's AI moderation scans incoming DMs and comments for spam, abuse, and off-topic noise, and lets you auto-hide or auto-reply with templated responses. You can train it on your own examples.

What's in the Insights dashboard?

Per-automation conversion rates, top-performing Instagram posts by reach and clicks, paywall revenue by product, and audience growth over time.

How much does ZipDM cost?

Starter plan from ₹199/month, billed monthly in INR. No setup fees. Cancel anytime. DM Paywall sales incur a flat 5% commission (₹0.50 per ₹10).